Carousel ads are able to highlight multiple products, share a longer story, and explain a service in a series of videos and photos. Here are some specifications of Carousel ads: Minimum number of carousel cards: 2 LinkedIn post design can now get clarity with the header which brings life to entail the aspect to the piece of content showcased. You can use the carousel format in the Instagram Feed to showcase up to 10 images or videos within a single ad, each with its own link. Carousel Ads are only in square format. Instagram video length limit 60 seconds. Instagram Feed is the constantly updating list of photos and videos that appears when you open the Instagram app. Max image size of 30MB. On Facebook, research has shown that carousel ads drive up to 10x more click-throughs than static posts, while on Instagram, carousel campaigns, on average, see a 2.5 point increase in ad recall over single image ads. Instagram Stories carousel ads make it easy and seamless to showcase more products and tell a deeper story by using more than one image or video. Carousel Ads Carousel ads let you use a combination of all other ad types, running up to 10 images, slideshows or videos in one single campaign. 5 | Instagram Carousel ad size and specs. An excellent example comes from Jewels by Grace in Los Angeles. You can use the carousel format in the Instagram Feed to showcase up to 10 images or videos within a single ad, each with its own link. The last step is where you pick a specific ad format, upload a creative and write your ad copy. Maximum video duration: 15 seconds per card in a carousel. Carousel Videos . Instagram Stories and Reels Dimensions. Image: 21 reactions, 1 comment, 5 shares Video: 23 reactions, 1 comment, 9 shares Carousel: 9 reactions, 5 shares The video ad also got: 885 3-second video plays at a cost of $0.38 per view; 234 10-second views at a cost of $1.42 per view Experiment Conclusions The image ad was the winner with the lowest cost per lead The carousel format lets you show two or more images and/or videos, headlines and links or calls to action in a single ad. The Facebook ad specs for carousel ads are: (Images) Size – 1,080 x 1,080 pixels; Ratio – 1:1 square; Image Maximum — 30MB Ideal Instagram Stories Size: 1080px x 1920px Compared to the most frequently used Facebook ad format – single-image ads – the carousel ads provide a unique opportunity to show more product images and benefits inside a single-image ad. Like Instagram carousel ads, you can highlight multiple products or multiple features of a single product. Along with a variety of supported objectives, ad placements, and CTA copy options, there are specs for Facebook Carousel Ad size, design specs, and technical requirements: Instagram Stories can use carousel ads to show between two and three images or videos all in the same Story on Instagram. 4. Format: "Expand Story" experience for users to view more cards. Step 1: Create a Facebook Page and Business Account Before you can create ads, you first need a Facebook Page as well as a free Business Account on Instagram… Carousel Instagram Video Maximum Resolution is 1080 x 1080. Unlike the carousel ad type, the Instagram Slideshow Ad automatically plays like a video and takes viewers through each image you choose to upload. This placement is a perfect fit for brands who want to show a range of content or offer more insight into who they are and what they offer . The post below shows a still image of a diamond ring in the first picture and a video of the sparkling ring in the second. Your ads’ format (+ad size dimensions) ... For that purpose, a carousel ad is a great way to attract more eyeballs and showcase many quality images in just one ad. Instagram Image Size #2: Instagram Carousel Posts. MOV. How to Make a Facebook Carousel Ad. By using the max resolution in your videos you can preserve crystal clarity. However, once you’ve selected your first photo or video, all of the following photos or videos you select will be cropped to … Instagram Slideshow Ads Specs. By default, the number of cards shown to users is tailored and varies to optimize for performance. The Instagram Feed displays photos and videos from accounts that people follow and from advertisers. The Facebook Carousel Ad type can be confusing, so you might have some questions about it. Create your first Instagram ad. You’re in luck! There are three types of Instagram ad formats – Photo Ads, Video Ads, and Carousel Ads. While Facebook Carousel Ads are created and posted on your Facebook page, users can view them on Instagram, Messenger, and the Audience Network. #4: Instagram Carousel Ads. Do Carousel Ads work on Instagram? Since Instagram’s launch of gallery posts (non-ad carousels) in February 2017, data from the Top 500 celebrity, brand and media accounts were analyzed and it was found that: 42% of brands published their first Instagram gallery post within the first week of the feature being introduced (40% of media and 24% of celebrities). Recommended image resolution: 1,080 x 1,920 px. Video max frames 30fps. To make a Facebook Carousel Ad, head into Ads Manager and select a marketing objective which supports the Carousel format—reach, brand awareness, traffic, app installs, lead generation, conversions, or catalog sales. This ad feature can link to your Facebook Page or website directly using a “Learn More” button. Literally. The recommended image size for Instagram ads depends on which format you use: Square. File type: jpg or png for images; wav, mp3, m4a, flac and ogc for sound files Each element can even be linked out to different landing pages. Instagram Feed is the constantly updating list of photos and videos that appears when you open the Instagram app. Recommended Instagram video formats are .MP4 and. They use this Instagram carousel ad to answer those two questions. Facebook carousel ads are multi-image ads that include up to 10 slideshow cards. Carousel ad image dimensions and guidelines. Carousel ads use square images or videos, so you’ll use the 1:1 aspect ratios here, which translates to 1080 x 1080 pixels.. Instagram Story Ads. 6. LinkedIn Carousel Image Ads Size: 1080 x 1080 pixels wide As far as LinkedIn banner size is considered, unlike Facebook, it strives to share a common size between desktop and mobile. Use Facebook’s Ad setup for your Instagram Slideshow Ads . Carousel image ads can be square, landscape or portrait dimensions. According to data collected by Kinetic Social, these ads can also drive up to 10 times more traffic to advertisers’ websites than static sponsored posts on Facebook. They make attractive smartphones, and their value is in the sleek design, performance, and simplicity of their products. Create your ad set, select the Carousel format, and you’re ready to rock and roll. Recommended image size: at least 1080 x 1080 pixels; Minimum width and height of 600 pixels (minimum 254 x 133 pixels for Messenger Home Carousel Ads). How To Achieve Your Business Goals with Carousel Ads? Minimum Instagram carousel video ads resolutions are 600 x 600. Instagram ads budget. 600 x 600 pixels Suggested Image Size 40 characters Headline limit 90 characters Ad copy limit Facebook Instagram 600 x 600 pixels Suggested Image Size 20% text Text on image limit 15. Requirements. This format was first used by Facebook and it allows businesses to combine 2-10 images or videos to create one ad. Minimum resolution (600 x 600 pixels) Maximum resolution (1936 x 1936 pixels) Landscape. Instagram Feed Carousels With carousel ads, Instagram users can swipe to see additional photos or videos, and tap on a call-to-action to learn more. ... you will be able to better plan out your ads and thereby more accurately report the return on ad spend. Facebook carousel ads are extremely engaging and fun way to promote your business. People can scroll through the carousel by swiping on their mobile device or by clicking the arrows on their computer screen. Advertising on Instagram can seem overwhelming, so here’s a step-by-step guide to getting your first ad or campaign out there. Yes! Minimum 2 cards and max of 10 cards per Carousel Ad. If one picture is worth a thousand words, a carousel ad is worth 10 times that. The recommended resolution for the Instagram carousel ad size is at least 1080 x 1080 px Aspect ratio should be 1:1 For the headline, there will be one row of text displayed The difference is if you want each carousel card to link to a different URL, you must use Ads Manager. Instagram Story Ads are a fullscreen mobile “experience,” taking up a user’s entire screen and hopefully their entire attention span. Types of Instagram Ads Photo Ads. Instagram Carousel ads are an advertising format which uses multiple images or videos. Instagram carousel ads also allow the advertisers to add in clickable calls to action, change the text below for each image, and link to various web pages. Instagram carousel video ads aspect ratio is 1:1. Instagram ads appear in users’ news feeds. Carousel ads have proven to be a strong performing ad unit for both Facebook and Instagram alike. Here are answers to some common queries on Carousel Ads. Recommended ratio is 1:1. Photo Ads and Video Ads may appear in two different formats depending on your preferences – square and landscape. 5. Instagram feed is the constantly updating list of photos and videos that appears when you open the Instagram app. This ad allows you to show up to 10 images or videos within a single ad, each with its own link. For Instagram ads, choose manual placements and then check the boxes for Instagram-only properties. Carousel Ad. The following ad formats are available: Choose a format that makes the most sense for your Instagram ads campaign. For clicks to site or video views. Instagram Carousel Ads support JPG, PNG, MP4, MOV formats with a maximum file size of 30 MB per card. Tell your brand’s story using a simple creative canvas. Instagram carousel ads allow users to scroll horizontally through additional images. Instagram Carousel Ads have a height of 1080 px and width of 1080 px for a square aspect ratio of 1:1. And LOVOO found that they got a 72%higher click-through rate versus single image mobile app ads. Instagram Carousel Ads Carousel ads let users swipe through a series of branded videos (or photos), offering expanded creative space for deeper brand storytelling and to highlight multiple products . The Instagram Feed displays photos and videos from accounts that people follow and from advertisers. Statistics about the Instagram Carousel: Gallery Posts. Instagram carousel ads are slide shows in ad format, which allows instagrammers to slide through multiple images or videos in one single post. Carousel ads can be created from your Facebook Page or in Ads Manager. The carousel format can … The Instagram feed displays photos and videos from accounts that people follow and from advertisers. We also measured the engagement for each ad type:. When it makes strategic sense to showcase multiple products (or multiple uses of a single product), carousel ads are a great option. Maximum Instagram carousel video ads resolutions are 1080 x 1080. This is ideal for brands promoting variants of the same product or a list of products that go well together. Instagram carousel posts can be square, horizontal, or vertical in format — and can include both photos and videos. 16. These can be square or landscape. Design Specifications for Carousel Ads 14. Carousel ads allow you to show a series of scrollable images or videos rather than just one single image. The ad also makes use of bright colors and attractive photos to highlight the visual appeal of the phone and stand out in users’ Instagram feeds. According to data found by Kinetic Social, advertisers using carousel ads see a click-through rate 10 times higher than other ad formats on Facebook and Instagram.. Carousel ads allow advertisers to use up to 10 photos or videos within a single paid post on Facebook or Instagram. Maximum video file size: 4GB (excluding Messenger Inbox) Instagram Stories Carousels. 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